We're not a tool you buy. We're the people who run it.
Most software hands you a dashboard and wishes you luck. We do the opposite. We map the work, make it run itself, then keep it running.
How onboarding works: we sit down together and listen, you tell us what you need and we sort it into one plan, we build the system around how your customers actually talk, we wire it up to run itself, then we run it for you.
01The sit-down
We sit down and listen.
Discovery callTuesday · 10:00 – 10:30
Stacksmith × Brennan TilingVideo call · no obligation, no jargon
SMStacksmith, Mark
NotesWhat's eating your week?
Quotes going out late
Nobody chasing enquiries
Reviews never asked for
02The plan
You tell us what you need. We sort it.
Your plan3 items
A website that turns visitors into enquiries
Every enquiry answered in minutes
A review after every finished job
One plan, written down once. You're on board.
03The build
We build it to sound like you.
SinéadText Message · SMS
9:03
Hi Sinéad, thanks for getting in touch about the bathroom retile. Mark will call you today after 5.
Delivered · 41s after the enquiry
Perfect, thanks. Talk to Mark then.
Shaped by how your customers actually talk, not by a template.
04The system
Then we wire it up to run itself.
Enquiry in
Reply in 5 min
Follow up
Review asked
Same judgement, same words. Now automatic.
05We run it
You get your time back.
New five-star review"Sound job, tidy work." — Sinéad B.
now
Missed call rescuedText-back sent in 28 seconds
2m
Follow-up bookedThursday · 09:30
5m
Watched by Stacksmith, week in, week out
One example
A tiler's day, handled end to end.
An enquiry comes in. It gets answered in minutes, followed up if it goes quiet and, once the job's done, turned into a review. You didn't touch any of it.
9:02
Enquiry in
An enquiry lands from the website.
9:02
Search in mailM
Inbox
S
Sinéad ByrneWebsite enquiry · Bathroom retileAbout 8 m², happy to send photos. Any day after 5 suits.
9:02
T
Topline TilesOrder #4471 dispatchedYour order is on its way and should arrive…
Mon
R
RevenueYour statement is readySign in to view your latest statement…
Mon
Enquiry in · 9:02
An enquiry lands from the website.
Sinéad fills in the form on Brennan Tiling's site about a bathroom retile. It arrives in Mark's inbox and in the system at the same moment.
Form on the website, logged the second it is sent
Name, job and area captured cleanly
Nothing for Mark to copy anywhere
9:02
Filtered
Checked before anyone is bothered.
9:02
Enquiry check9:02
Real jobBathroom retile
In your areaRathmines · 4 km
Not spamNamed, real number
Passed to Mark
Filtered · 9:02
Checked before anyone is bothered.
The system checks it is a real job, in the area, from a real person, before anyone is interrupted.
Spam and tyre-kickers never reach the phone
Out-of-area jobs get a polite decline
Real jobs go straight through
9:03
Reply in a minute
Answered in Mark's voice while he's busy.
9:03
SSinéad
Text Message · SMS
Hi Sinéad, thanks for getting in touch about the bathroom retile. Mark will call you today after 5.
Delivered
Perfect, thanks. Talk to Mark then.
Reply in a minute · 9:03
Answered in Mark's voice while he's busy.
A personal text goes out in Mark's own words within a minute, so Sinéad knows she has been heard.
Written the way Mark actually talks
Sent 41 seconds after the enquiry
Sinéad replies, and it is logged
9:03
You're pinged
The details land on Mark's phone.
9:03
Tuesday 14 September9:03
StacksmithNew lead · Bathroom retileSinéad · Rathmines · callback after 5pm
now
You're pinged · 9:03
The details land on Mark's phone.
Mark gets one clean notification with everything he needs: who, what, where and when to call.
One notification, not a thread of emails
Logged and routed in the system
Callback time already agreed
Thu 9:00
One gentle nudge
Only if it goes quiet. Never more than one.
9:00
SSinéad
Tue 9:03
Hi Sinéad, thanks for getting in touch about the bathroom retile. Mark will call you today after 5.
Thu 9:00
Hi Sinéad, just checking you got our message. Still happy to price the retile whenever suits.
One gentle nudge · Thu 9:00
Only if it goes quiet. Never more than one.
If the conversation goes quiet for two days, one friendly follow-up goes out. Then it stops.
Sent only if there was no reply
Same voice, same number
Never a second nudge
Job done
Ask for the review
The moment it's finished, the review is asked for.
16:40
Brennan Tiling4.9 ★★★★★ (213) · Tiler in Dublin
OverviewReviewsPhotosAbout
S
Sinéad B.1 review
★★★★★just now
Couldn't recommend Brennan Tiling more. Tidy work and Mark rang back the same day.
Ask for the review · Job done
The moment it's finished, the review is asked for.
When the job is marked finished, a thank-you text with the review link goes out. Review number 213 arrives.
Asked at the moment they are happiest
Unhappy customers are caught privately first
A warm reply is posted for you
Three stages
Map it. Build it. Run it.
One team from the first call to the day-to-day. Nothing for you to learn.
Stage 01
We map your operation
First we map how the work actually flows: who calls, what they ask, what makes them book, and where enquiries go missing.
01Who calls, what they ask, and what makes them book.
02Where enquiries go missing today.
03Which automation to build first.
A plan you can read in five minutes, not a proposal you need a meeting for.
Brennan Tiling · PlanDraft · 5 min read
Discovery call · Tue 10:00Tiling · Rathmines3 problems named
The plan, in order
Enquiry capture & follow-upWeb form, missed calls, Google · reply in a minute
Build first
A review after every finished jobThank-you text with the link · owner reply drafted
Week 3
A website that turns visitors into enquiriesRebuild on the platform · 4 pages
Week 4
MapBuildTuneRun
Where enquiries leak
Web form unanswered46%
Missed calls38%
Google messages16%
Notes from the call
Quotes going out late
Nobody chasing enquiries
Reviews never asked for
Next: build enquiry follow-up · starts MondayPlan shared with Mark · 5 min read
Stage 02
We turn it into a system
Once we know the shape of it, we wire it up to keep happening on its own.
01The same judgement you would use, written down once.
02Running quietly in the background, every time.
03Nothing for you to learn, open or babysit.
It runs whether you are on a roof or on holiday.
Enquiry follow-upLive
Enquiry inForm, call or Google
Reply in 5 minIn Mark's voice
No reply in 2 days?then
One nudgeNever more
Job marked doneBy Mark, one tap
Ask for reviewWith the link
Notify MarkReview landed
Live since Tue 14:10Last run · 41 s ago · 0 errors
Stage 03
We run it for you
We keep watching it. When something changes, we adjust it.
01Watched every day, by people, not a dashboard.
02Adjusted for a new service, a busy season, a tool that breaks.
03Fixed before you would have noticed.
You never get handed a thing to maintain.
Activity · this weekAll systems running
Enquiries this week12all answered
Replied in under a minute12 of 12slowest · 51 s
Reviews asked64 landed
Nudges sent32 came back
Review request deliveredSinéad B. · after job #213 marked done
Sent2 min
Missed call rescued+353 87 ··· 214 · text-back sent in 28 s
Handled14 min
Follow-up sentDara K. · one nudge, no reply needed
Sent1 h
New enquiry answeredWeb form · reply in 41 s
Replied3 h
Watched by Stacksmith, week in, week outTuned Tue · reply wording refreshed
The first month
What actually happens after you say go.
Week 1
We sit with you, learn how enquiries actually flow, and map what to automate first.
Week 2
The first system goes live, handling the work we mapped together.
Week 3
We tune it on real enquiries and real customers, not test data.
Week 4
It runs on its own. We keep watch and send you what it handled.
What you get
It just works, without you
One number to ring if you ever need us
It changes when your business changes
A flat monthly fee, no surprises
What you don't
✕A tool to learn and babysit
✕A login you forget exists
✕Another job on your plate
✕A contract you can't get out of
Let's build the first one.
Book a call and we'll tell you what we'd automate first, and what it'd look like once it runs itself.